Adgile
Adgile turns last-mile delivery trucks traveling the densest, urban areas into mobile billboards on behalf of brands. Adgile's success is a function of its robust tech-stack, which leverages advances in location technology to bridge the customer journey from an offline media exposure to an online or in-store conversion event. Adgile gives marketers the data they've grown accustomed to seeing on digital media formats -- CAC, RoAS, etc! Adgile specializes in supporting brands operating in the consumer goods & service cateogry, for whom they are consistently seeing outsized returns relative to other verticals. The magic of Adgile rests in a little-known behavioral psychology hack -- 96.3% of the viewing audience believes that the branded trucks are delivering on behalf of the advertised-for brand, thus creating an incredibly powerful halo & bandwagon effect.
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